By Andrew Bell
Technology is changing every day. Facebook is now competing with Google for the most hits daily online. People now check their Twitter more than their email accounts and keeping up with your website and email campaigns can be enough to drive any marketing guru crazy. Add to this the fact that every day a new site emerges in the wings. Linkedin, Digg, and Tumblr along with Facebook, Myspace, and Twitter have created a constantly blossoming world of social networking that artists, organizations, businesses, and community organizers must keep up with if they wish to stay relevant.
This is the reason behind Sol Collective’s new series of Technology for Community Organizing workshops. Upon seeing the lack of knowledge within our own organization (which is pretty tech-savvy), we realized the lack of understanding of these tools, especially in the social justice community and non-profit sector.
We received a grant from the California Consumer Protection Fund this year to get training from Rolando Brown and MVMT, a innovative and socially conscious marketing firm in New York to train our staff, and then have our staff offer free community training monthly in the areas of website building, blogging, social networks, podcasting, and more.
We will be hosting one of these workshops monthly to share what we know with you. We will also be offering our consulting services to local businesses, artists, organizations, and individuals.
The next workshop will be Blogging with WordPress Thursday, October 21st at 5 p.m. Sol Collective believes in community empowerment and sharing resources with others who are doing positive work. There is no cost for the workshops, but donations are always welcome. All community organizers and non-profits are encouraged to sit in and learn the new language of media.
Many thanks to the California Consumer Protection Foundation for allowing Sol Collective to offer this training to our community. We look forward to seeing you there!